The brand: Designed in London by a small team of female creatives, East combine their confident use of colour with nostalgic, artisanal prints to achieve their bohemian style.
The product: Be the William Morris painting. With all-over florals and a super-floaty silhouette, this dress is finished with long sleeves, a button-through neckline, and tight pleating to the bodice.
The fabric and fit: Spun in floaty LENZING™ ECOVERO™. Sizing in-line with East. Red