The brand: Designed in London by a small team of female creatives, East combine their confident use of colour with nostalgic, artisanal prints to achieve their bohemian style.
The product: Neutrals? No, thanks. Floaty, fun and ready for summertime, this dress is a versatile pick you can style day and night. Patterned with abstract flowers, leaves and sand dollar motifs, it's designed with long, billow sleeves, pintuck pleats through the bodice and a swishy midi-length hem.
The fabric and fit: Whisked from lightweight viscose. Sizing in-line with East. Green