The brand: Designed in London by a small team of female creatives, East combine their confident use of colour with nostalgic, artisanal prints to achieve their bohemian style.
The product: Prints charming. Showcasing pink bouquets over the breezy midi-length silhouette, this floral frock is a versatile piece you can style across the seasons. Framed with long sleeves and a v-front neckline decorating the bib-style bodice.
The fabric and fit: Engineered in a lightweight, swishy viscose and cotton blend. Sizing in-line with East. Black
