The brand: Designed in London by a small team of female creatives, East combine their confident use of colour with nostalgic, artisanal prints to achieve their bohemian style.
The product: It's all in the detail. Embellished with teeny tiny beading through the cuffs and high neckline, this dress is coated in luxurious crushed velvet in a swinging 60s silhouette.
The fabric and fit: Engineered in polyester velvet. Sizing in-line with East. Blue