These Blue 73 jeans are an off-duty wardrobe staple. They're created using organic cotton with added stretch and a dark rinse finish. Their skinny design creates the perfect silhouette and the high-rise waist ensures a comfortable fit. They also feature belt loops, pockets and a zip fly.

Breathable, light and soft to the touch, our organic cotton is grown using methods and materials that are kinder to the environment. It avoids toxic pesticides and synthetic fertilisers which makes production safer for people and wildlife.

Introducing S.E.W: our commitment to seeking an eco-friendly world, starting with fashion. This capsule collection is created using sustainable fabric alternatives, including responsibly sourced organic cotton and LENZING™ ECOVERO™, a planet-friendly alternative to viscose.

Blue